Cookie policy

We keep cookies to a minimum and ask before setting anything optional, in line with PECR and UK GDPR.

Essential (always on)

• cm-cookie-consent — remembers your cookie choice so we don't ask on every visit. Stored locally for 12 months.

Optional analytics (only after you accept)

• Privacy-focused page analytics to see which guides help. IPs are anonymised and no cross-site profile is built.

Third-party cookies via partner links

Clicking a partner link (marked *) takes you to a retailer whose site sets its own cookies for purchase attribution under their policy. We set no advertising cookies on clevermum.co.uk itself.

Changing your mind

Clear this site's data in your browser and the consent banner will reappear on your next visit, letting you choose again.